The Map of E-commerce in Indonesia

The Map of E-Commerce ranks Indonesia’s top e-commerce players based on their average quarterly traffic, mobile application ranking, social media followers and number of staff.

Required to attribute to https://iprice.co.id/insights/mapofecommerce/en/ when publish

Any press and partnership inquiries, please contact our team at: insights@ipricegroup.com

Data of Q4 2020 was updated on 09/02/2021

Find Out E-commerce Competition in Indonesia

Note:

SimilarWeb's traffic algorithm was updated as of September 2019.
(*) Numbers of Facebook followers of these merchants were totaled from multiple countries, and do not reflect precisely their social media audience in one country.

Methodology

Monthly Visits

Average monthly website visits. Source: SimilarWeb

App Ranking

Average ranking of mobile app ( Source: App Annie )

Social Media Followers

Source: Facebook, Twitter & Instagram

The number of Facebook followers were taken from country-specific pages except for regional players where the number of country-specific followers are not publicly available.

Number of Employees

Source: LinkedIn. Data will be displayed as (n/a) if the number of employees are not available

List of Merchant

We took the list from the official website of iDEA (Association of Indonesian E-Commerce). We exclude every Ticketing, Mutual Funds, Rental, Insurance, Food Delivery, Coupon, Cashback & Classified Ads type E-Commerce
E-commerce who qualified for this list meets the minimum requirement of 100,000 visitors per month or 100,000 social media followers.

About iPrice Group

iPrice Group is a meta-search website operating in Indonesia and six other countries across Southeast Asia namely in; Malaysia, Singapore, Philippines, Thailand, Vietnam, and Hong Kong. iPrice partners with some of the biggest brands in the region such as Tokopedia, Bukalapak, Lazada, Shopee, Zalora, Gojek, Traveloka, Klook and more. On a regular basis, iPrice Group releases insights on topics pertaining to e-commerce, startups, and others.

iPrice brings Indonesia shoppers the latest deals for various popular products, such as Smartphone (Xiomi, Oppo and Samsung), Sim card from Smartfren, cosmetics from Oriflame, gifts like photo frames, toys, Gemscool vouchers and Gramedia books.